We'll help you grow your YouTube Channel faster. While saving you hours every week.

This is the hardest phase of being a YouTuber. You’ve probably put off starting the channel for a while and you’re brand new to the game. It’s the steepest part of the learning curve, and you’re overcoming your demons to put yourself out there. It’s also where you’ve got the highest chance of sinking a bunch of time into doing things that are either inefficient or downright useless.

Your first step is to Get Going. You’ve got to take the plunge, create the channel, and start making your first few videos. It’ll feel like a struggle, you won’t have any subscribers, and you might not even know what you actually want to make videos about. That’s okay - everyone starts from zero in terms of skill and traction.

The Accelerator will be most useful if (a) you’re committed to taking YouTube seriously, and (b) you’re joining the course for accountability, community and support, rather than just the content alone.

If we’re being honest, most of the content in the course can be better applied when you’re a YouTuber with more experience. 50% of the material is around what it takes to make amazing videos, and the other 50% is around strategy, systems, expansion and monetisation. When you’re just starting out, this stuff could feel very overwhelming.

If you don’t have a YouTube channel yet and you don’t know whether YouTube is even right for you, this definitely might feel a bit too much for you. You’d benefit more directly by taking our Part-Time YouTuber Foundations course instead.

However, if you’re a beginner to YouTube and you’re keen to invest in your success, a huge beginner benefit of a this Accelerator will be the accountability and community we've built. 

It’ll make it endlessly easier to get you over that hurdle of getting started, it’ll skyrocket the speed of your progress through the initial stages, and it’ll encourage you to take YouTube seriously. The personalised video feedback will massively accelerate your learning curve, and the support from me and my team will get all of your questions answered. 

The other good news is you’ll have the recordings of all the lessons and you’ll be in contact with us forever in the community, so you will always have answers and support when needed in the future too.

To get you ready to start filming from day one, we’ll give you free access to the YouTube for Beginners course, which you can watch and action before the live course starts. 

You’ll also get free access to my Video Editing with Final Cut course, so if you’re a Mac user that’ll be super helpful for learning the ropes of video editing. If you’d rather not use Final Cut Pro, that’s fine - any editing software will do, and we’ll signpost you to the best tutorials for efficient learning.

Congratulations, you’re putting videos out 🎉 You’ve taken the most important step and you’re hopefully consistently posting videos, but you’re still in the hardest stage of growth. 

The first 1,000 subscribers are the most difficult. You probably have some idea of what you’re doing right, but you might still not be entirely sure why you aren’t getting the views you want from YouTube. You might already be feeling the strain of balancing making videos consistently with your day-to-day life, and you might be grappling with the age-old question of “what’s my niche?”

At this point in your journey, you run the risk of dedicating a huge amount of time to the wrong experiments - maybe you’re trying to improve your thumbnails when really your scripts are what’s holding your growth back - and you could find yourself stuck in a vicious cycle in the 100 - 1,000 subscriber range for years. 

Your main YouTube gains at this stage will come from improving the craft of making videos while spending a small amount of time thinking strategically about your niche, target audience and competitive advantages.

How the course materials can help - The first 50% of the course content is focused on how you can Get Good at making videos - titles, thumbnails, hooks, structures, branding, production value etc. Lots of our guest workshops are focused on this goal as well, and they’ll be super helpful for you.

The second half of the course content around expansion, distribution, monetisation etc, might not be fully relevant to your stage just now, but it’ll be useful to get an idea of what’s possible. If you end up falling behind, don’t worry - there’s a lot of content. You’ll have access to the material - and us - forever, and we can definitely help you out with questions as they become relevant to your channel.

Another huge benefit to you will be the personalised video feedback. You’ll be getting a mini-audit on the videos you’ll publish every 2 weeks for the next 12 months, with specific advice and suggestions on what you’re doing right and what you can improve on. This will hopefully massively accelerate your improvement process.

You’ve probably also racked up a few questions about your channel, your content, your strategy, the YouTube algorithm and viewer behaviour already. Let’s get those all answered and clarified in multiple Q&A sessions and office hours with me and the team :)

This is where it starts to really get fun. You’ve passed the 1k subscriber mark, you’ve clearly been making videos that work and you probably have an idea of what’s good for you on YouTube. But, you might not be entirely certain how to get yourself to the next level. You’re not yet making the money you want on the platform, and you’re not sure you’re spending your limited time in ways that maximise your results. You might even be feeling close to burnout with how long it’s taken you to get to this point, and how long the road ahead looks. We’ve got you.

You know how to make ‘good’ videos that you don’t cringe at, and your videos are clearly resonating with some sort of audience. Your biggest gains are now going to come from Getting Smart - from treating your YouTube channel more like a business.

How the Accelerator can help - It’s time for you to take things to the next level. But first, the basics. We need to make sure your videos are actually the best they can be. The first 50% of our course content is focused on video quality: it’s time for you to make sure you’re fully up to speed with the best practices and strategies on YouTube for video hooks, titles, thumbnails, content, structure and topics. It’s always valuable to re-approach your target audience and niche and make sure you’re actually making the right videos for the right people, even if you’re a ‘bigger’ YouTuber.

You’ll also really benefit from our personalised video feedback. Getting some critical eyes on your videos will help point out what you’re currently doing that’s working well and can be improved. And then we’ll show you how to make those changes in a systematic way that won’t require hours and hours of time and effort.

But it’s really the second half of the course content that’s key for you. We’ll show you exactly how to put systems in place for doing what you’re currently doing faster, more efficiently, more effectively and eventually better. We'll teach you the ins and outs of outsourcing so that you can get editing (and maybe other aspects of your process) off your hands so you can focus on the really fun stuff. And you’ll also get to have a transparent look into how monetisation, numbers, and communication with brands looks at various stages of growth to help you take up financial opportunities you might already be overlooking or are building towards.

Finally, the Q&As with myself and the office hours with the team I've built around my business will be a great chance for you to deep dive into what’s working, what isn't and what you could try next. And you already probably have a bunch of questions and concerns that you’ve racked up from all your time on the platform. There are endless opportunities during the 12 months of the Accelerator for me and the team to directly answer these for you. We’ll help take you to the next level.

You’re a pro (and we hope it feels like it). You’ve been publishing videos for a while now and you’ve made videos that were a hit with your audience. You’ve been making some money on the platform and have probably been doing this thing for a while, but you might be in a bit of a rut. You’re not seeing the results you really want: views, engagement, money and growth. You’re not seeing the return on investment for all the time you pump into your channel. You’re not sure what the best next step is and you want to take your entire business to the next level in a sustainable fashion.

Your next level of growth - You know how to make decent videos, your videos are resonating with your audience, and you want to treat this YouTube thing like a business. At this point, you want to focus on optimising your content-creation workflow (through strategy and systems), figure out good ways to monetise your existing audience in a non-scammy way, and work on outsourcing the aspects of your production that don’t excite you anymore. This will mean that you’re putting your focus into the correct things, not wasting a moment of your time on things you don’t need to - and ultimately enjoying the process a whole lot more.

How the Accelerator can help - Content-wise, the first half of the course content is aimed at levelling up your videos in terms of titles, thumbnails, hooks, structure, branding, storytelling, production value and vibe. You’ve probably got most of these fundamentals down, but improving video quality is always a work in progress and you’ll hopefully pick up some interesting techniques that you can start to apply to your work immediately.

The second half of the course content should be particularly interesting and applicable for you - that’s where we focus on expansion, distribution, monetisation and systemisation. We’ll teach you how to syndicate your content to multiple platforms, how to build a team around your business so that you’re not having to do grunt work yourself, and how to think about monetisation beyond Adsense and brand deals.

The personalised video feedback you’ll get on your videos should be pretty helpful too - especially as experienced YouTubers, it’s easy for us to forget that there are always things we can do to level up our video quality. The feedback from our team should give you a somewhat objective extra pair of eyes on your videos to tweak their quality.

Our guest workshops with large creators will be a great chance for you to deep dive into what’s working for other successful YouTubers. You'll also get to pick my brain in our Q&A sessions, and you'll have the chance to speak to the team I've built around my business every week so you can focus on specific aspects of your YouTube production engine. And you already probably have a bunch of questions and concerns that you’ve racked up from all your time on the platform. There are endless opportunities during the 12 months of the Accelerator for me and the team to directly answer these for you. We’ll help take you to the next level.

By the end of the course materials, you’ll hopefully be re-inspired, out of any potential content creation slump you’re in, buzzing with new ideas, have a bunch of improvements for your channel lined up, have a monetisation roadmap that should have you super excited and most importantly, have a system in place that will allow you to do all this part-time if you want to. And then you'll have us by your side for the next year to help you implement all of this, and most importantly, to stick to it.